The Dry Eye Zone

Rebecca's Blog


Artificial tear market to top $2billion?

Global Market for Artificial Tears to Exceed US$2.0 Billion by 2018, According to New Report by Global Industry Analysts, Inc.

San Jose, California (PRWEB) July 18, 2012
The global market for artificial tears is highly diversified and varies from country to country, primarily depending on aging populace, percentage of women in the overall population, prevalence of auto-immune diseases, pollution levels and increased usage of computers and TVs - all factors that play a vital role in the enhancing the incidence of the disease and consequently in driving sales of such products. Consumer demographic and economic status also play a major role in the choice of products as consumers with low income tend to prefer the cheaper priced artificial tears over other costly alternatives. Therefore most of regions in the developing world such as Asia-Pacific and Latin America are high potential markets for such products, where a wide range of artificial tears are available over-the-counter (OTC)...
...In terms of market potential, the Asian market is primed to grow at a robust CAGR of about 14% through 2018. Sales of OTC ophthalmic products are witnessing an aggressive increase in developing Asian market, with its huge population base, rising income levels and under-penetrated market potential, positioning the region as an attractive manufacturing hub.....